Video production

Marketing video that earns its keep

We plan, script, film and edit video for businesses and growth companies: commercials, property tours, product video and personal brand content, each built for a job.

Video Production by Mayab MediaVideo Production

Most business video looks fine and does nothing

Here's the usual story. A company spends real money on a polished video. It gets shown at a meeting, posted once, and then it sits on the homepage where almost nobody presses play. Nobody planned where it would run, who it was for, or what the viewer should do next.

The problem usually isn't the camera work. It's that the video was made as a finished object instead of a marketing asset. An ad needs a hook in the first seconds. A social clip needs to work with the sound off. A product page needs to answer the question that stops people from buying. One generic video can't do all three, and trying to make it do so is how budgets get wasted.

So you end up with a nice piece of footage and no clear way to tell if it helped. That's the gap we fix.

We start with where the video will run

Before anyone touches a camera, we figure out the job. Which channel, which audience, which action. Then we work backward into the script, the shot list and the edit. Because we also run ads, SEO and tracking, we think about how the video will be measured from day one, not as an afterthought.

That applies whether we're making a commercial, walking through a listing, filming a vacation rental, demoing a product or putting a founder on camera. The format changes. The discipline doesn't. A single shoot day can feed a lot of channels if it's planned right. We plan it right.

01

Plan for the placement

We decide the format, length and aspect ratio for each channel before the shoot, so nothing gets awkwardly cropped later.

02

Script for attention

Every script opens with a hook and gets to the point fast. We write for people scrolling, not people sitting in a theater.

03

Shoot once, cut many

We capture footage with multiple edits in mind, so one production gives you a main piece plus cutdowns for ads and social.

04

Built to be measured

We help you set up the tracking and naming so you can see which videos and versions actually drive results.

From our shoots

What's included

  • Creative brief tied to a specific goal and channel
  • Script, interview questions or shot list, depending on the format
  • On-location filming at your business, property or chosen spot
  • Editing, color correction and sound mix
  • Captions and text overlays for sound-off viewing
  • Versions in vertical, square and horizontal formats
  • Ad, social and listing cutdowns from the same footage
  • Delivery files named and organized for your team

How it works

From first call to results

  1. 01

    Discovery and brief

    We learn your offer, audience and channels, then agree on what each video needs to accomplish.

  2. 02

    Script and plan

    We write the script, build the shot list and schedule the shoot around your people and location.

  3. 03

    Film

    We shoot on site with a lean crew, capturing the main story plus the extra footage your cutdowns will need.

  4. 04

    Edit and deliver

    We edit, review with you, revise, and deliver every format ready to upload.

Who this is for

  • Businesses that want commercials and brand video they can actually use
  • Real estate agents and vacation rental hosts who need listings that get attention
  • Ecommerce and product brands that need demos and marketplace video
  • Founders and teams who want to show up on camera without it feeling forced

FAQ

Questions we get a lot

How many videos can we get from one shoot?

Usually more than people expect. If we plan the edits before filming, one shoot day can produce a main video, several short cuts for ads and social, and vertical versions for each platform. We map out the full set in the brief so nothing gets missed on the day.

How long does a video project take?

It depends on scope. A single short piece moves faster than a multi-video campaign with several locations. We give you a timeline after the brief, once we know how many videos, shoot days and versions are involved.

Can you use footage we already have?

Yes. If you have usable footage, we can script around it and fill the gaps with a shorter shoot. It's often a smart way to get more out of what you've already paid for.

Do you also run the ads?

We can. Mayab Media also manages paid campaigns and tracking, so the people making the video and the people running it can share what's working. You're also free to take the files to your own team.

Tell us what the video needs to do

Send us the goal and the channel, and we'll come back with a plan for how to get there.

Book a meeting →