Product video
Product video that answers the question before checkout
Demos, how-to videos, ecommerce and marketplace video and social shorts. We show your product in use, clearly, so buyers stop guessing and start buying.
Video ProductionBuyers hesitate when they can't see it work
Online, the buyer can't pick up your product. They can't feel how heavy it is, see how it folds, or watch how long setup takes. So they read the description, look at the photos, and still have one question left. If nothing answers it, they leave, or buy and return it.
Most product video doesn't fix this. It's a slow 360 spin on a white background, or a moody lifestyle piece that never actually shows the product doing its job. Pretty, but it skips the moment the buyer needed to see.
On top of that, every channel wants something different. Your product page needs a clear demo. Amazon and other marketplaces have their own rules and formats. Social needs a short vertical clip that grabs attention in the first second. Support needs how-to videos that save your team from answering the same question every day. Trying to make one video do all of that ends up doing none of it well.
Start with the questions your buyers actually ask
We dig into your reviews, return reasons, support tickets and pre-sale questions. That tells us what the video has to show: the size in someone's hands, the setup steps, the difference between models, the result after use. Then we plan a shoot that captures each of those answers cleanly.
From there we build a set of videos, each with its own job. A product page demo. A step-by-step how-to. Marketplace-compliant listing videos. Short, punchy social clips. Because it all comes from one well-planned shoot, the look stays consistent and the cost per video goes down. You can ship product to us, or we can film at your location.
Show it in use
We prioritize real hands, real scale and the product doing its job over spinning beauty shots.
Answer objections on screen
Size, setup, compatibility, what's in the box. If buyers ask about it, we film it clearly.
Marketplace-aware
We follow the current video guidelines of the marketplaces you sell on, so listings aren't rejected for claims or formatting.
Shorts with a hook
Social cuts open with the most surprising or satisfying moment and get the product on screen right away.
From our shoots
What's included
- Review of buyer questions, reviews and return reasons
- Shot list mapped to each video's job and channel
- Product demo video for your product pages
- How-to and setup videos for customers and support
- Marketplace listing videos formatted to platform guidelines
- Vertical social shorts and ad cuts
- Clean product and detail clips for future edits
- Captions and on-screen text for sound-off viewing
How it works
From first call to results
- 01
Buyer question audit
We review your listings, reviews and support questions to decide exactly what each video must show.
- 02
Product and set prep
We plan props, hands, surfaces and settings, and confirm which products and variants need to be on camera.
- 03
Studio or location shoot
We film demos, how-to steps, details and social moments in one organized session.
- 04
Edit by channel
We cut each video for its destination and deliver product page, marketplace, support and social versions.
Who this is for
- Ecommerce brands on Shopify, WooCommerce or similar platforms
- Sellers on Amazon and other marketplaces that accept video
- Manufacturers and makers with products that need explaining
- Teams launching a new product who need a full set of video fast
Services
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Learn moreNot sure which one fits?
Tell us about your project and we will recommend the right service, with no commitment.
Book a meetingFAQ
Questions we get a lot
Do we need to be there for the shoot?
Not necessarily. Many brands ship product to us with notes on key features, and we review the shot list with you before filming. If the product is large, installed on site or needs an expert to operate it, we'll plan a shoot at your location.
Can you make video for Amazon listings?
Yes. Marketplaces have their own rules about claims, content and format, and those rules change, so we check the current guidelines for your marketplace before we edit. We avoid things that commonly get videos rejected, like unsupported claims or off-platform links.
How many products can we film in one shoot?
It depends on how complex each product is and how many video types you need. Simple products with a quick demo and a social clip can go fast. A complex product with setup and how-to videos takes longer. We'll scope it in the brief so you know what fits in a day.
Should we use video or photos on our product pages?
Both. Photos are fast to scan, and video answers the questions photos can't. A short demo near the top of the page, with how-to content further down or in support docs, is a sensible setup for most products.
Show buyers how it works
Tell us what you sell and where, and we'll plan a shoot that answers your buyers' real questions.