AEO and GEO
Be the source AI answers quote
When buyers ask ChatGPT, Perplexity or Google's AI Overviews about your category, you want your brand named and your pages cited. We make that more likely.
You can't see what AI tools say about you
More buyers start with a question to an AI assistant instead of a list of links. They ask which providers to consider, how two options compare, or what something should cost. The assistant gives a confident summary and maybe a few sources.
Most businesses have no idea what those answers say. Their brand might be missing. It might be described with outdated information. A competitor might be recommended for a service they offer too. And unlike a search ranking, there's no position number telling you where you stand.
Trying to game this with tricks doesn't work for long. AI tools lean on content that's clear, consistent and backed up by other sources. That's work you can do on purpose.
Make your business easy to understand and easy to quote
Answer engine optimization (AEO), sometimes called generative engine optimization (GEO), builds on solid SEO. AI tools that browse the web still need to find and read your pages. So we make sure the technical basics are in place first.
From there, we focus on three things: what AI assistants currently say, how clearly your content answers the questions they're asked, and how consistently your business is described across the web.
Visibility baseline
We run the questions your buyers ask through major AI assistants and record whether you're mentioned, how you're described and who gets cited.
Answer-ready content
We restructure key pages with direct answers, clear definitions, comparisons and FAQs that are easy to extract and quote accurately.
Entity clarity
We tighten how your business is described on your site, in schema markup and on profiles and directories so the facts about you line up.
Crawler access
We review robots rules and firewall settings so the AI crawlers you want can reach your content, and the ones you don't can be managed.
What's included
- AI visibility audit across ChatGPT, Perplexity, Gemini and Google AI Overviews
- Buyer question set mapped to your services
- Competitor citation comparison
- Answer-focused rewrites of priority pages
- Organization, service and FAQ schema markup
- Brand and entity consistency review across key profiles
- AI crawler access review in robots.txt and Cloudflare
- Recurring visibility check-ins to track change over time
How it works
From first call to results
- 01
Benchmark AI answers
We test your buyer questions across AI assistants and document mentions, descriptions and cited sources.
- 02
Find the gaps
We compare your content and brand signals to the sources AI tools are citing instead of you.
- 03
Restructure and reinforce
We rewrite key pages for clear answers, add schema and fix inconsistent brand information across the web.
- 04
Recheck and adjust
We rerun the same questions on a schedule to see what changed and where to focus next.
Who this is for
- Companies whose buyers research with AI assistants before contacting sales
- Brands that have seen AI tools describe them inaccurately
- Businesses already investing in SEO that want to cover AI answers too
- Marketing leaders who need a clear picture of AI visibility to report on
Services
More SEO & AI Search services
Technical SEO
Crawl, index, speed and schema fixes so Google can find and rank the pages that matter to your business.
Learn moreOn-Page SEO
Rework titles, copy, structure and internal links so your existing pages match search intent and climb.
Learn moreSEO Content Strategy
Topic clusters, briefs and well-written articles built on the questions your buyers actually search for.
Learn moreAI Search Optimization
Get your business mentioned and cited in ChatGPT, Perplexity and Google AI Overviews answers.
You are hereEcommerce SEO
Technical cleanup, collection pages and product schema that turn your Shopify or WooCommerce store into an organic sales channel.
Learn moreNot sure which one fits?
Tell us about your project and we will recommend the right service, with no commitment.
Book a free auditFAQ
Questions we get a lot
What's the difference between AEO, GEO and SEO?
SEO is about ranking in search results. AEO and GEO are names for getting your content used in AI-generated answers. In practice they share most of the same foundations, and we treat them as one program with extra attention on how answers get built and sourced.
Can you guarantee ChatGPT will recommend us?
No. AI models change often, answers vary from one session to the next, and no one controls what they say. What we can do is make your business clearer, better documented and easier to cite, which improves your odds, and track the results honestly.
How do you measure AI visibility?
We keep a fixed set of buyer questions and run them across AI assistants on a schedule, recording mentions, how you're described and which sources get cited. Where your analytics can identify visits referred from AI tools, we report on those too.
Should we block AI crawlers?
It depends on your goals. If you want to be cited in AI answers, blocking the crawlers those tools rely on works against you. Some businesses choose to allow some and block others. We'll walk you through the tradeoffs and set it up the way you decide.
See what AI tools say about you
We'll run your buyer questions through the major AI assistants and show you where you stand.