Instagram Now Allows 90-Minute Videos. Don't Make One Yet.
Instagram is testing Features, horizontal videos up to 90 minutes that link from Reels. Here's what changed and how a local business or brand should actually use it.
Meta's AI Can Edit Your Ads. From Oct 30, the Mistakes Are Yours.
Meta's new terms make advertisers solely responsible for changes its AI makes to ads, and product browsing turns on by default. Here's how to audit your account before Black Friday.
TikTok Wants to Close the Sale Without Your Website
TikTok announced Buy Direct checkout, an AI Shopping Assistant, Agentic Leads and a US ad network opening. Here's what's confirmed and how to prepare without overspending.
YouTube Shorts Now Has Seasons. Most Brands Will Ignore It.
YouTube now lets creators organize Shorts into seasons and episodes, plus a Gemini-powered editing assistant. Here's how a business can use episodic Shorts to build repeat viewers.